February 21, 2013, Victoria, BC (ISN) – Nineteen charities will be participating in the 2013 Times Colonist Charity Pledge Program.
This is the eighth year that the highly successful Charity Pledge Program has been adopted by the GoodLife Fitness Victoria Marathon. It is the third year that the Times Colonist has been the title sponsor for the program. In 2012, 20 charities participated in the Charity Pledge Program raising just over $195,000. Since 2006, just under $1 million has been raised by the combined charities.
The charities raise awareness and funds by encouraging individuals to run or walk for their individual causes, and by collecting pledges. The 19 charities are the BC Cancer Foundation, Canadian Diabetes Association, Crohns and Colitis Foundation of Canada, HepCBC Hepatitis C Education & Prevention Society, KidSport Greater Victoria, Leukemia & Lymphoma Society of Canada, Lifetime Networks Victoria, Mary Manning Centre, Mount St. Mary Foundation, MS Society of Canada, NEED 2 Suicide Prevention and Support, Pacific Centre Family Services Association, Pacifica Housing, Times Colonist Raise-a-Reader, Recreation Integration Victoria, The Arthritis Society, USC Canada (Run for Biodiversity), Victoria Epilepsy and Parkinson’s, and Young Parents Support Network.
“The program, which started in 2006, has made a significant impact on participating charities and the clients they support,” says Cathy Noel, General Manager of the GoodLife Fitness Victoria Marathon. “The Marathon Society is proud of having the charities as our partners to help raise awareness of the charities, healthy lifestyle and participation and of course the $989,000 dollars that has been raised. We encourage everyone to help us to go over the Million Dollar mark, every dollar makes a difference.”
The CPP’s Honorary Chair will be Jack Knox from the Times Colonist, who openly admits he is not a runner. “Associating me with anything running-related is like having Charlie Sheen as your life-skills coach. I haven’t run with any sense of urgency since 1981, when I was chased by a biker in Amsterdam,” he says. “But I am delighted that the marathon organizers are using the event as a path to a better community. You don’t need to be a competitive runner to get behind that.”
The 34th Annual GoodLife Fitness Victoria Marathon takes place Sunday, October 13th, 2013; in addition to the Marathon there is a Half Marathon, 8K Road Race and Thrifty Foods Kids Run. For more details, visit www.runvictoriamarathon.com.