Dodge Family All-Stars promotion celebrates families who billet CHL players

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October 18, 2013, Toronto, Ontario (ISN) – After a successful inaugural year in 2013, the Dodge Family All-Stars promotion is returning to celebrate the hundreds of generous families across Canada who billet CHL players.

These families play an integral part in both the lives of players and in the overall success of the Canadian Hockey League. They provide security, routine and support to CHL players while they pursue their hockey career in cities and towns far from their own homes.

“Last year, hundreds of personal stories came in from coast to coast sharing the humorous, touching and challenging aspects of being a CHL billet family,” said Ed Broadbear, Vice President, Marketing, Chrysler Canada. “These families are the unsung heroes of hockey and we are proud to recognize them with a chance to win a brand new Dodge Grand Caravan.”

The CHL and Dodge created the Dodge Family All-Stars program to provide billet families with the chance to tell their stories, be recognized by the national hockey community and fellow hockey fans at the 2014 MasterCard Memorial Cup and drive away the winner of a 2014 Dodge Grand Caravan.

CHL billet families can log on to www.dodgefamilyallstars.com and share their story for a chance to win one of three trips to the 2014 MasterCard Memorial Cup, recognition at the CHL Awards and the chance to win a 2014 Dodge Grand Caravan. Voting for the top families will be open to the general public starting in January 2014 at www.dodgefamilyallstars.com.

About Dodge Caravan Kids

Founded in 2006, the Dodge Caravan Kids program is a joint effort between participating amateur hockey organizations throughout the country, Chrysler Canada and local Chrysler, Dodge, Jeep and Ram retailers. The program aims to keep the cost of playing hockey down for families, by providing sponsorship funding to novice house league teams. Since the program started, more than 120,000 kids have worn a “Dodge Caravan Kids” jersey. For more information on the Dodge Caravan Kids Program, please visit www.dodgecaravankids.ca.

About Dodge Grand Caravan

Built in Windsor, Ontario, the Dodge Grand Caravan remains Canada’s best-selling minivan and a Top 5 best-selling vehicle amongst over 300 nameplates. In Canada, eight of every 10 minivans sold is either a Dodge Grand Caravan or Chrysler Town & Country. Grand Caravan offers an unprecedented level of functionality, convenience and safety at an unexpected price starting of $19,995. From its award-winning 3.6-litre Pentastar V6 engine, providing a best-inclass 283 horsepower and fuel economy of 7.9 L/100 km, to the segment-exclusive new Super Stow ‘n Go seating which are effortlessly stowed in less than five seconds, the Dodge Grand Caravan is the perfect vehicle for consumers of any age or family situation. The 2014 model year marks the Dodge Grand Caravan’s 30th anniversary.

About Chrysler Canada Inc.

Founded as the Chrysler Corporation in 1925, Chrysler Canada Inc. is based in Windsor, Ontario, and celebrates its 88th anniversary in 2013. Chrysler Canada’s product lineup features some of the world’s most recognizable vehicles, including the Dodge Grand Caravan, Jeep® Wrangler, Chrysler 300 and Ram trucks. Chrysler Canada is a wholly owned subsidiary of Chrysler Group LLC, one of the world’s leading automotive companies. Chrysler Group LLC, formed in 2009 from a global strategic alliance with Fiat Group, produces Chrysler, Jeep®, Dodge, Ram Truck, SRT, FIAT and Mopar® vehicles and products. With the resources, technology and worldwide distribution network required to compete on a global scale, the alliance builds on Chrysler’s culture of innovation – first established by Walter P. Chrysler in 1925 – and Fiat’s complementary technology – from a company whose heritage dates back to 1899. Fiat will contribute world-class technology, platforms and powertrains for small- and medium-sized cars, allowing Chrysler Group to offer an expanded product line including environmentally friendly vehicles.

About the Canadian Hockey League

The Canadian Hockey League is the world’s largest development hockey league with 52 Canadian and eight American teams participating in the Ontario Hockey League, Quebec Major Junior Hockey League and Western Hockey League. CHL players graduate from high school at a rate higher than the Canadian national average. Last season, more than nine million fans attended CHL games in the regular season, playoffs and at the MasterCard Memorial Cup. The CHL supplies more players to the National Hockey League and Canadian Interuniversity Sport than any other league.

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