December 3, 2013 (ISN) – Across Canada, more than $1.3 million dollars was raised for Jumpstart to help local kids in need. Thanks to the dedicated employees of Canadian Tire Corporation, 18,000 kids in Canadian schools will get the opportunity to participate in sport and recreation programming.

For two weeks, the employees of the Canadian Tire Family of Companies have been going above and beyond to support Jumpstart, their charity of choice. With a $1 million fundraising goal, Canadian Tire believed in the power of sport and its employees from Canadian Tire, Mark’s, Canadian Tire Financial Services, Distribution and FGL Sports who worked together to donate, canvas and host fundraisers. Thanks to a 100 per cent match guarantee from Canadian Tire Corporation, the employees surpassed their goal and will be helping more than 18,000 kids play.

Not all kids get the same chances to participate in sports and recreation programming. Thanks to the 2012 campaign, students at DA Morrison Middle School in Toronto as well as Griffin Park and Eastbrook Elementary Schools in Brooks, Alberta are learning to skate. With a large number of new Canadians attending the schools, most students didn’t know how to skate, and certainly didn’t own a pair of skates to try. Canadian Tire, its employees and Jumpstart have made sure these kids can now participate in one of Canada’s favourite pastimes.

It wasn’t just bake sales that helped these employees raise money; fundraisers showed no shortage of creativity to raise funds for the kids. All employee-run and employee-participated, the campaign was incredibly successful and will be run year after year.

Thanks to all of the employees from across the Family of Companies as well as Canadian Tire Corporation for your help in getting kids into the game. You’ve helped give more kids in school a sporting chance.


Dec. 3 – Giving Tuesday 

Most people know about Black Friday and Cyber Monday …now Giving Tuesday is coming to Canada on December 3, 2013. It is a new Canadian movement for giving and volunteering, taking place each year after Cyber Monday. The “Opening day of the giving season”, it is a day where charities, companies and individuals join together to share committments, rally for favourite causes and think about others. “We have two days that are good for the economy. Now we have a day that is good for the community too.” 

Dec. 7 – Mark’s Customer Appreciation Night:

Mark’s Customer Appreciation Night

Dec. 10 – The Kitchener Rangers Teddy Bear Toss

Join Jumpstart on December 10 at the Kitchener Memorial Auditorium for their annual Teddy Bear Toss. This year proceeds from the Teddy Bears will go to Jumpstart so come out, show your support and toss a bear for the kids!

Dec. 11 – Jumpstart night at the Toronto Maple Leafs game

On December 11 Jumpstart will be featured in a promotional night at the Toronto Maple Leafs game at the Air Canada Centre. Come on out and show your support!

Dec. 21 – Jumpstart Night at the Canadian Tire Centre in Ottawa

Details coming soon!

Dec. 28 – 5th Annual Lindsay Unites for Jumpstart

The primary function of Lindsay Unites is to ensure that all children have the opportunity to be involved in sports and extra-curricular activities. To accomplish this task, we harness the great rivalry that exists within our community and leverage the spirit of sports to earn funds to support our mission. On December 28th this year we will be launching our 5th Annual Lindsay Unites Alumni event and we are proud to announce that the proceeds will once again be going to Jumpstart. Visit our website for more information: http://www.lindsayunites.com/