by Al Cameron
December 20, 2013 (ISN) – A new partnership between the Canadian Curling Association and Home Hardware has been confirmed, it was announced today.
The national retailer, which will enter into its 50th year of business in 2014, has been named the exclusive home improvement retailer of the CCA, in addition to being a National Supplier for CCA Season of Champions events, which began with the Tim Hortons Roar of the Rings Canadian Curling Trials, presented by Monsanto, earlier this month in Winnipeg.
“This is a natural partnership between our organization and a company that stretches from coast to coast,” said CCA Chief Executive Officer Greg Stremlaw. “Having the support of sponsors like Home Hardware makes our Season of Champions events easier to manage. We’re ecstatic to welcome them to the CCA.”
Home Hardware is Canada’s largest independent home improvement retailer with close to 1,100 stores operating in every Province and Territory in Canada under one of its four banners: Home Hardware, Home Hardware Building Centre, Home Building Centre and Home Furniture.
“Throughout the year our Home Owners are busy helping Canadian homeowners with all their decorating to renovating needs, but when it comes time for the curling season, Home Hardware Dealer-Owners are proud to lend a hand and support our national pastime,” said Rob Wallace, Marketing Manager for Home Hardware Stores Limited. “With our passion for curling and our presence in communities across Canada, Home Hardware is an ideal supporter for the Canadian Curling Association and we’re thrilled to partner, which allows Home to connect with millions of Canadians in the communities where our Dealers do business.”
Home Hardware joins a list of prominent companies as official national suppliers to the CCA and its Season of Champions, such as Traveler’s Insurance, AMJ Campbell Van Lines, and Bell Canada, while Tim Hortons, Ford, Kruger Products, M&M Meat Shops, Capital One and World Financial Group continue as title sponsors of the CCA’s major championships.
About the Canadian Curling Association
The Canadian Curling Association (CCA) is the national sport governing body responsible for the development, promotion and organization of curling in Canada. In cooperation with its Provincial and Territorial Member Associations from across Canada, the CCA provides programs and services to curlers ranging from the youngest ‘little rocker’ (age 7 and up), to those participating at ages 70 and over – and from aspiring Olympians to Canadians with special needs, coaches, curling facility operators, ice makers and officials. The CCA also oversees and provides the comprehensive management of the Season of Champions event portfolio; develops and administers the Canadian Team Ranking System (CTRS) for Olympic qualification; and organizes and operates the championship system for Juniors (under 20), Seniors (over 50), Mixed, Women, Men, University and Wheelchair.
About Home Hardware Stores Limited
100% Canadian owned and operated, Home Hardware Stores Limited has a presence in every Canadian province and territory and is the country’s largest independent, Dealer-owned hardware, lumber, building materials and furniture cooperative. Founded on January 1, 1964 by 122 independent hardware Dealers, the cooperative now includes close to 1,100 stores, under the Home Hardware, Home Building Centre, Home Hardware Building Centre and Home Furniture banners, with annual collective retail sales of more than $5 billion. Home Hardware’s independent Dealer-Owners, recognized by the North American Retail Hardware Association as Canada’s best-trained Dealer group, have access to 100,000 quality brand name and private label products, a world-class distribution system and draw upon the power of Home Hardware’s network to provide their local communities with top quality products and services at competitive prices. Home Hardware Stores Limited received Canada’s Best Managed Companies designation in April, 2013.