Whitecaps FC #BUCKUP for mental health


April 17, 2014, VANCOUVER, BC (ISN) – A dollar went a long way back in 1974 – bread was $0.39 per loaf and gasoline was $0.63 a gallon – and today the dollar will go a long way again.

To celebrate the 40th anniversary, Vancouver Whitecaps FC will be making a honorary donation to one of the club’s main charitable pillars, mental health. Proceeds will directly support Clara’s Big Ride Vancouver Community Champion – The Kettle Society  – and the Canadian Mental Health Association, BC Division. In addition to the mental health charitable pillar, Whitecaps FC have two additional community focuses including cancer research and prevention, and youth soccer.

On Saturday, May 3, Whitecaps FC are asking every fan to #BuckUp for Mental Health and donate at least one dollar at the 40th Anniversary Match against San Jose Earthquakes. Beginning Thursday, April 17 fans can also donate online at whitecapsfc.com/buckup.

‘Caps defender Andy O’Brien has stepped forward to raise his voice and help bring awareness to mental health in Canada. O’Brien joined the ‘Caps in 2012 after overcoming a struggle with depression.

“I was really close to retirement before I found the strength to speak up and get the help I needed to battle my illness and get my career back on track,” said O’Brien. “The #BuckUp campaign is very important to our club, as we work together to help end the stigma of mental health. I’d like to thank our fans and community in advance for their support.”

To view Whitecaps FC defender Andy O’Brien encouraging the community to #BuckUp for Mental Health please visit youtu.be/Rw5czR6YRLI.

How ‘Caps fans can #BuckUp

• Donate online now (minimum $5 donation) at whitecapsfc.com/buckup until Saturday, May 17.

• Bring a dollar or more to Whitecaps FC’s 40th Anniversary Match on May 3. Our goal is to raise at least one dollar per fan!

• Share the message and #BuckUp to help end the stigma of mental health.

About Clara’s Big Ride for Bell Let’s Talk Clara’s Big Ride for Bell Let’s Talk will span 12,000 kilometres over the course of 110 days, beginning in Toronto March 14, 2014, visiting 95 communities and concluding in Ottawa on Canada Day, July 1. Clara’s Big Ride for Bell Let’s Talk will help raise awareness and action in mental health and end the stigma around mental illness. Every Canadian can participate in Clara’s Big Ride for Bell Let’s Talk through community events and social media. For more information, please visit Bell.ca/ClarasBigRide or follow the latest news on Twitter at @Bell_LetsTalk or Facebook at facebook.com/BellLetsTalk.

The Kettle Society – Strength through Mental Health supports people living with mental illness to lead healthier lives. The Kettle provides 3,600 individuals with 26 services, a mental health Drop-in that is open 365 days a year, a women’s transition house and 400 units of supported housing, with more on the way. To learn more visit T heKettle.ca.

Canadian Mental Health Association, BC Division (CMHA) is a nation-wide leader and champion for mental health and promotes mental health for all and supports the resilience and recovery of people experiencing mental illness or addiction. Each year, CMHA provides services and supports to over 82,000 British Columbians through their provincial and local programming. To learn more visit cmha.bc.ca.

For more 40th anniversary content, including a White is the Colour Ringtone, Where are they now, and Forgotten Stories, visit whitecapsfc.com/since1974.


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