Wheat Kings

Brandon, Manitoba – The Western Hockey League’s Brandon Wheat Kings popular Read to Succeed Program will return for the 2015-16 season with a new corporate sponsor – TD Bank Group encouraging students in grades two to five to spend extra time reading both at home and in school.

The program, which was introduced by the Wheat Kings and Brandon School Division in 2004, was designed after a pilot project developed by the WHL’s Vancouver Giants thirteen ago. It features several members of the hockey club visiting schools throughout Brandon and surrounding area to promote literacy and reading.

“One of the best ways we can help make a difference in our communities is by making an investment in reading and overall literacy,” says Steven Zwack, Branch Manager TD Bank Group, “which is why we are pleased to be a part of this program.”

Student participation during the first 10 years of the local program has come in at virtually one hundred percent, with many of the students exceeding the programs required by the participating schools.

The program will see several Wheat King players visit schools this season, talking to students about the importance of reading and education. In all cases, the players will read to the students. Upon successfully completing a literacy challenge – introduced by each classroom teacher – the players will reward the students with bookmarks and complimentary tickets to an upcoming game at Westman Communications Group Place.

Tickets are made possible through the generous support of TD Canada Trust.

The 2014-15 program involved close to 30 schools, over 60 classrooms and approximately 1,000 students. In addition to a number of Brandon schools, the Wheat Kings visited a variety of rural schools last winter, including Minnedosa, Glenboro, Elkhorn, Strathclair and CFB Shilo.

Each classroom presentation, which will include time for reading, questions and answers, will take approximately 25-30 minutes. Schools or classrooms interested in scheduling a Read to Succeed visit are encouraged to contact Chris Falko at 204 726 3535 or by email chris.falko@wheatkings.com 

For more information on the program, its goals and objectives, visit www.wheatkings.com